You can run a surprising amount of a small business on free AI plans — if you pick tools whose free tiers are actually usable, not 7-day teasers.
Genuinely free to start
- ChatGPT and Claude — general assistant work: drafts, research, planning
- Writesonic — your first SEO articles
- Canva AI — design and social graphics
- Systeme.io — email list + funnels, free plan with no card required
- Zapier starter tier — basic automations
The rule: stay free until a tool is clearly saving you hours or making you money — then upgrade that one tool only. See also The AI Guyz tested free-tools guide.
Not sure which fits your business? Book a free call with Mark — or see coaching options.